5 Ways You Can Inspire Brand Loyalty

5 Ways to Inspire Loyalty

With the vastness of the internet and being able to get any product or service at the touch of the button — and delivered to your house too — it’s hard to be the top dog when it comes to your industry. That’s where brand loyalty comes in. Developing buyers that will either come back…

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6 Simple Ways to Remedy Record Keeping Madness

Small business owners begin their business because they have a true passion for the service or product that they offer.  Many small business owners are unpleasantly surprised by the amount of time that is required for marketing, networking, maintaining relationships, bookkeeping, and record keeping for the business.  The fact is that no matter how much…

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Using Social Media for Marketing Newborn Software

It used to be that the computer industry was on the cutting edge and anyone involved with writing software was considered to be some form of a rocket scientist. Fast forward a number of decades and the computer is a vital part of most people’s lives irrespective of age, and software is something that most…

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8 Tips To Leverage Social Media For Your Events

Are you an outstanding event influencer or is your mark made in the virtual community in engaging the audience? Making your presence or brand recognized through social media is a big challenge. Some of the most powerful strategy B2B marketers strive to capture markets and carry out business events flawlessly. In this virtual world, in…

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Is Office Sharing Right For You?

Office sharing is a phenomenon that’s on the rise. It’s a handy option to have if you’re a business looking for office space. It’s also a great way to make a bit of money if you’ve got some spare space in your office. But, is it right for you? Peter Ames from Office Genie answers…

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Look Back To Move Forward by Jennifer Powers

At the end of every year, most of us busy biz owners begin to look at what we hope to accomplish in the New Year. We set goals and budgets, make plans and promises to do better or more business than we did the year before. We thrive on searching for the areas that need…

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Wearable Fall Trends by Cara Chace

Fall is my favorite time of year for fashion. The clothes are luxurious, rich, and cozy. You can perfect your layering skills and find that signature piece that is uniquely yours. Every season, designers send looks down the runway, and trends emerge across the shows to guide us into what is “on trend.” While some…

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Local Economy Booster: Black Wagon by Joe Streckert

With the approach of Labor Day, parents inevitably seek out new clothes for their children’s upcoming school year. Nestled between several chic apparel and antique shops on North Mississippi, is Black Wagon. The store abounds with children’s clothing, books, toys, and art, and the back-to-school season promises to be busy. Many of Black Wagon’s wares…

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Branding By Design by Haley Lewis

Many small business owners I meet with say they are ready to create their brand. But in most cases they already have a brand– they just don’t know it. And tragically (for their business and bottom line) their incidental brand is probably not the image they want to project to customers. Branding or rebranding is…

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How to Hire a Web Designer [pt. 2] by Ken Howard

Your website is the first point of contact for potential customers. Using a template from do-it-yourself services just won’t cut it if you want to be taken seriously. Hiring a professional web designer is the first step. But how should you go about hiring one? Here’s some simple guidelines to hiring a professional web designer…

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