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Refocus Your Steps to Success: 2nd Quarter Preparation
Wasn’t it just yesterday we were thinking about our New Year’s resolutions and wondering what the year might hold for us? And yet here we are, in the month of April! As we approach the end of the 1st quarter, it’s a strategic time to review what we’ve accomplished so far, and look ahead at…
Read MoreHow to Improve Work Culture by Putting Action Behind Strategy
Culture is the Latin word for cultus, which means care, or growth. If it sounds attractive that’s because it is. Caring for something generally means it will grow. Things are no different when it comes to work culture. An increasingly hot topic in today’s age, people seek out compelling descriptions of company cultures in the…
Read More4 Team Building Areas Solopreneurs Need to Understand
Building a team of professionals can be one of the greatest joys, points of relief, and opportunities to grow your business in different ways. Or it can be one of the greatest headaches an entrepreneur can face. Interviewing, hiring, managing, leading, and letting team members go requires a dedication to your mission and an understanding…
Read More6 Reasons Social Media Customer Care is for You
A lot goes through a customer’s mind before they make a purchasing decision, and a big part of this decision lies in the customer care that they receive from a company. In order to stay ahead of the game, you need to be providing the best customer care possible, and one of the best ways…
Read MoreLeadership 101: Key Steps to Becoming a Successful and Respected Business Leader
Aspiration to leadership is not an uncommon trait. We all grow up wanting to be captain of the team, head of our class or the center of our social circle. In business, leadership often becomes a measure of success in part because it’s typically the leaders who receive accolades and additional compensation. However, we all…
Read MoreComparative Analysis Between Digital Offices and Traditional Office Spaces
Our friends over at www.findmyworkspace.com take us on a tour of the differences between digital offices and traditional office spaces. Twenty years ago, location was the most important factor contributing to a business’ success. An accessible and presentable physical location was absolutely essential. In fact, marketers would warn you to forget about starting your own…
Read More5 Reasons Google Analytics is Your New Best Friend
What is Google Analytics? The term marketing analytics can be intimidating, especially to a small business owner. Google has taken the fear factor out of website performance analysis with their streamlined Google Analytics service. The product collects visitor data for your website and compiles it into a report that offers insights into the habits of…
Read MoreA Business Owner’s Guide to Delegating
Delegation is the key to owning your time as a business owner. Most times business owners have too much on their plate, which causes their time to become extremely limited, and, sometimes, projects take longer than needed. If this sounds anything like you, there is hope! Everyone’s time is limited, but your time is most…
Read MoreWhat Happens When A Small Business Marketing Conference Isn’t What You Thought?
I was excited. Really, I was. Being given a ticket to a marketing conference which no less than a dozen people in my new network had been talking about and recommending was pretty cool stuff. Granted, being GIVEN a ticket is also pause for consideration and I had been forewarned that the information may be…
Read More7th Birthday Reflections: The Propel Story & What’s Next
In March of 2009, the world was in turmoil. Businesses were closing, the economy was in the toilet and people everywhere were losing their jobs, homes and more. After 4 years working at a job I didn’t dread each morning with a company full of people I felt fairly close to, in one fell swoop on March…
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