5 Things to Consider In Your Email Marketing Plan

Email marketing is an important – but often overlooked and undervalued – component of your marketing strategy. The benefits are simple. Over 3.5 billion people globally have an email address, and email remains the primary method of online communication. On top of that, statistics indicate you’ll get a $21 return for every $1 you spend on an email…

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4 Things to Consider In Your Email Marketing Planning

Have you decided it’s the right time for your business to join the many businesses already using email marketing? If so, you are making a wise decision. For one thing, email is still one of the most effective means of communicating with your audience and driving more business. According to a recent stat quoted by…

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Why Automation is Essential in Email Marketing

In the era of social networking and mobile messaging, tech analysts tend to predict the demise of email once or twice a year. In spite of these gloomy projections, however, email is still regarded as one of the most useful and widely-used components of the internet. While it may be true that mobile applications such…

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Email Marketing: Why it is a Communication Necessity

phone communication

At the heart of business lies the fundamental need to communicate and communicate well. Business has been called the art of relationships. Be it with vendors, colleagues or customers, maintaining relationships through good communication is key. When considering a communication strategy, there are more than several aspects to consider: venue, approach, desired outcome, channel, etc.…

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Email Marketing

Propel Businessworks Email Marketing Services

Email Marketing Services Email Marketing & E-Newsletters Keep You In Front Of Your Customer A vast majority of U.S. individuals and consumers have an email account or two, and they use email regularly. As a small business with products or services, using email marketing or e-newsletter services to offer company updates, product or service announcements, resources, and…

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“Should Your Agency Say Goodbye To Social Media?”: Jamie Interviewed by Brooke Sellas for Social Media Examiner’s Marketing Agency Show

This month I was asked to share my story and thoughts on how Propel, as a marketing agency, left social media services behind and forged a new trail without it. Listen to the podcast or watch it on YouTube, and see the Q&A notes below. Being interviewed by Brooke Sellas for Social Media Examiner’s Marketing…

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Explaining Propel’s Content Marketing Approach

People have been commenting to me a lot recently on the ‘innovation’ of moving off of Facebook, Instagram, Twitter and other social platforms and publishing exclusively on Propel’s site. But I’ve found myself explaining Propel’s email marketing, blogging, and social approach more and more. So today, I’m breaking down the how and why’s of it……

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Content Marketing Management

Propel Businessworks Content Marketing Management

Content Marketing Management Managing business communication isn’t hard, but it should be strategic and consistent… Executing and overseeing your content marketing isn’t rocket science, we know. But it certainly ends up being yet another task that has to be done, and it needs a strategy always best performed with commitment, dedication, and consistency. And a plan. That’s why our…

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Business Marketing Resources You Don’t Want to Miss

books

5 worthy business resources for your viewing pleasure. Over the past few months, I’ve read through a variety of articles pertaining to social media trends, small businesses, business communication, leadership and business growth and development, just to name a few. I’ve taken 5 business resource articles that I felt you don’t want to miss, compiled…

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Taking Visual Marketing to the Next Level

visual ipad

Why it’s important to have good business signs First impressions are really important. Like they say, you never have a second chance to make a first impression. As true as this is on a personal level, it’s perhaps even more true for businesses. Often, the way your market and advertise your company is the first…

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