Search results for: email marketing
5 Things to Consider In Your Email Marketing Plan
Email marketing is an important – but often overlooked and undervalued – component of your marketing strategy. The benefits are simple. Over 3.5 billion people globally have an email address, and email remains the primary method of online communication. On top of that, statistics indicate you’ll get a $21 return for every $1 you spend on an email…
Read More4 Things to Consider In Your Email Marketing Planning
Have you decided it’s the right time for your business to join the many businesses already using email marketing? If so, you are making a wise decision. For one thing, email is still one of the most effective means of communicating with your audience and driving more business. According to a recent stat quoted by…
Read MoreWhy Automation is Essential in Email Marketing
In the era of social networking and mobile messaging, tech analysts tend to predict the demise of email once or twice a year. In spite of these gloomy projections, however, email is still regarded as one of the most useful and widely-used components of the internet. While it may be true that mobile applications such…
Read MoreEmail Marketing: Why it is a Communication Necessity
At the heart of business lies the fundamental need to communicate and communicate well. Business has been called the art of relationships. Be it with vendors, colleagues or customers, maintaining relationships through good communication is key. When considering a communication strategy, there are more than several aspects to consider: venue, approach, desired outcome, channel, etc.…
Read MoreEmail Marketing
Email Marketing Services Email Marketing & E-Newsletters Keep You In Front Of Your Customer A vast majority of U.S. individuals and consumers have an email account or two, and they use email regularly. As a small business with products or services, using email marketing or e-newsletter services to offer company updates, product or service announcements, resources, and…
Read MoreTurning Customer Success Stories into Visual Marketing That Inspires Trust
Customer success stories have always been powerful tools for building credibility. They capture real experiences, solve objections, and show proof of results. But today, where attention spans are short and algorithms favor engaging content, text alone isn’t enough. Transforming those stories into compelling visuals not only draws people in but also builds stronger trust and…
Read MoreBest Digital Marketing Strategies for Small Business Owners in 2025
In the rapidly evolving digital landscape of 2025, small business owners really need to adopt innovative marketing strategies to stay competitive and connect with their target audiences effectively. Here are a few key digital marketing strategies small businesses should seriously consider this year: 1. Emphasize the Customer Experience (CX) in Social Media Engagement Social media…
Read MoreTop Content Marketing Trends for Small Businesses in 2024
As a small business owner, staying on top of content marketing trends is a must for growth and brand visibility. In this article, we’ll explore the top content marketing trends for 2024 and show how you can use them to benefit your business. 1. Storytelling Through User-Generated Content Storytelling is nothing new in marketing, but…
Read More“Should Your Agency Say Goodbye To Social Media?”: Jamie Interviewed by Brooke Sellas for Social Media Examiner’s Marketing Agency Show
This month I was asked to share my story and thoughts on how Propel, as a marketing agency, left social media services behind and forged a new trail without it. Listen to the podcast or watch it on YouTube, and see the Q&A notes below. Being interviewed by Brooke Sellas for Social Media Examiner’s Marketing…
Read MoreExplaining Propel’s Content Marketing Approach
People have been commenting to me a lot recently on the ‘innovation’ of moving off of Facebook, Instagram, Twitter and other social platforms and publishing exclusively on Propel’s site. But I’ve found myself explaining Propel’s email marketing, blogging, and social approach more and more. So today, I’m breaking down the how and why’s of it……
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