Posts by Guest Author
Benefiting Your Assets by JR Hinds
A Business Owner’s Guide to Employee Benefits As a business owner, you have a lot on your plate: marketing, budgets, forecasting, product development, and human resources are just a few of the issues you may have to tackle every day. Insurance benefits can be incredibly important to your employees. But you have to be mindful…
Read MoreAll the Bells and Whistles by Sheldon Penner
A look at what a digital sign can do for your business Many years ago when the first caveman (small business owner) decided that he did not want to hunt anymore, he had to chisel out his specials on the cave wall for his customers to see. When inventory or specials changed, he had to…
Read MoreFeel Like You’re Under a Microscope? by Steve Abrew
A practical guide to what’s new for business taxes in 2013 The Fiscal Cliff made for good theatre at the end of 2012, and while the political and ideological battles will continue, we have a clear view of small business tax impacts, benefits and changes in Fiscal Year (FY) 2013. The emerging effect of the…
Read MoreLook Back To Move Forward by Jennifer Powers
At the end of every year, most of us busy biz owners begin to look at what we hope to accomplish in the New Year. We set goals and budgets, make plans and promises to do better or more business than we did the year before. We thrive on searching for the areas that need…
Read MoreGrab Your Readers with Effective Copy by Ashley Kipp
It certainly is no secret that when browsing through both online and print reading material, we have a tendency to dive-in with much interest to some articles, and quickly pass over others. It is also very clear that as a business owner, we most definitely want any content related to our business promotion to…
Read MoreWearable Fall Trends by Cara Chace
Fall is my favorite time of year for fashion. The clothes are luxurious, rich, and cozy. You can perfect your layering skills and find that signature piece that is uniquely yours. Every season, designers send looks down the runway, and trends emerge across the shows to guide us into what is “on trend.” While some…
Read MoreLocal Economy Booster: Black Wagon by Joe Streckert
With the approach of Labor Day, parents inevitably seek out new clothes for their children’s upcoming school year. Nestled between several chic apparel and antique shops on North Mississippi, is Black Wagon. The store abounds with children’s clothing, books, toys, and art, and the back-to-school season promises to be busy. Many of Black Wagon’s wares…
Read MoreBranding By Design by Haley Lewis
Many small business owners I meet with say they are ready to create their brand. But in most cases they already have a brand– they just don’t know it. And tragically (for their business and bottom line) their incidental brand is probably not the image they want to project to customers. Branding or rebranding is…
Read MoreHow to Hire a Web Designer [pt. 2] by Ken Howard
Your website is the first point of contact for potential customers. Using a template from do-it-yourself services just won’t cut it if you want to be taken seriously. Hiring a professional web designer is the first step. But how should you go about hiring one? Here’s some simple guidelines to hiring a professional web designer…
Read MoreHow to Hire a Web Developer [pt. 1] by Ken Howard
Having a website is one of the first things you need to consider when starting a business. Whether it’s simply to present your products or services to potential customers, or to provide an ecommerce solution to sell said products or services you simply need a website. Here’s a straight-forward guide for hiring a web developer.…
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