Posts by Jamie Teasdale

Grabbing the Interest of Your E-Newsletter Readers Using Catchy Graphics

Creating an interesting e-newsletter with appealing content and design can do wonders for your business. E-newsletters are great tools for keeping customers aware of your business and services, along with what’s new at your company. Traditionally, they are used as bulletins, intermittently issued, to update customers or potential customers about new articles, changes, or developments…

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Presentation Matters

Blogging is one of the best tools you can use to share ideas and connect with customers. Whether writing a blog for your small business or sharing professional ideas, content is ultimately King. However, the formatting and presentation of your blog is incredibly important to the success of your endeavors. When developing a website, functionality,…

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What You Need to Know About Twitter

Twitter is one of the most dynamic consumer engagement tools available. The issue is knowing to how use it. Simply starting an account and posting content is not enough to get your small business connected to your customers. Twitter Gurus around the world have developed tricks of the trade for building dynamic communication, brand voice…

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4 Ways to Manage Your To-Do List

With life and work pulling in you multiple directions, it’s easy to lose track of things. Making to-do lists and task lists are awesome ways to keep everything straight. The old fashion pen to paper technique is still very affective however there are some great tools available to help keep you organized. Here are a…

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10 Ideas to Create Conversation on Social Media

The number of social media posts we see on a daily basis is astounding. From businesses to individuals, the content reaching us through social media varies from entertaining to easily ignored. Individuals seek engagement and a relationship with the brands that they care for. From a simple acknowledgement of a specific user, to asking a…

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How to Know When to Post

Social media is becoming one of the most popular marketing tools around. No wonder because it’s efficient and cost-effective. Virtually every demographic is using some sort of social media making it the best new thing since the TV ad. It can help your business engage with your customers and build brand identity. The question is…

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There Is Such a Thing As An Opportune Moment

One of the greatest questions that has come about as the use of social media and digital marketing has progressively grown…. “When should I be posting this?” You want to reach your target market and provide them with your content, but when are they online? Will they actually see my post, e-newsletter, or blog article…

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Here’s What to Expect With Your E-Newsletter

Email newsletters (e-newsletters) are a great way to share your information with your subscribers. However, as regular email users know, emails can be ignored, marked as spam, or deleted altogether. It is important to regularly monitor different averages of your e-newsletter including click-thru rates, open- rates, unsubscribe rates, and marked as spam rates. Let’s start…

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The What, When, Where and How of Successful Business Communications

Having a good communication strategy is one of the biggest factors affecting the success of your business. The ability to communicate, and communicate well, can make the difference between success and failure. You may be at the forefront of your field and blow doors off your competition, but struggling to effectively promote your business or…

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Guest Blogging: Adding to the Mix

You may already have in place a communications plan. In that plan, you may have already established what blog articles you are going to post and when. However, you may have someone interested in guest blogging or you may have come up with a new idea for an article that wasn’t scheduled in your plan.…

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