Posts by Jamie Teasdale

10 Ideas to Create Conversation on Social Media

The number of social media posts we see on a daily basis is astounding. From businesses to individuals, the content reaching us through social media varies from entertaining to easily ignored. Individuals seek engagement and a relationship with the brands that they care for. From a simple acknowledgement of a specific user, to asking a…

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How to Know When to Post

Social media is becoming one of the most popular marketing tools around. No wonder because it’s efficient and cost-effective. Virtually every demographic is using some sort of social media making it the best new thing since the TV ad. It can help your business engage with your customers and build brand identity. The question is…

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There Is Such a Thing As An Opportune Moment

One of the greatest questions that has come about as the use of social media and digital marketing has progressively grown…. “When should I be posting this?” You want to reach your target market and provide them with your content, but when are they online? Will they actually see my post, e-newsletter, or blog article…

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Here’s What to Expect With Your E-Newsletter

Email newsletters (e-newsletters) are a great way to share your information with your subscribers. However, as regular email users know, emails can be ignored, marked as spam, or deleted altogether. It is important to regularly monitor different averages of your e-newsletter including click-thru rates, open- rates, unsubscribe rates, and marked as spam rates. Let’s start…

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The What, When, Where and How of Successful Business Communications

Having a good communication strategy is one of the biggest factors affecting the success of your business. The ability to communicate, and communicate well, can make the difference between success and failure. You may be at the forefront of your field and blow doors off your competition, but struggling to effectively promote your business or…

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Guest Blogging: Adding to the Mix

You may already have in place a communications plan. In that plan, you may have already established what blog articles you are going to post and when. However, you may have someone interested in guest blogging or you may have come up with a new idea for an article that wasn’t scheduled in your plan.…

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The 5 Ingredients of a Successful E-Newsletter

We have all received an e-newsletter or two in our time on the Internet. We may have even sent an e-newsletter or two in our time on the Internet. What ingredients have the e-newsletters that you have seen or sent had that made them a successful e-newsletter? We all know that our e-newsletters must be…

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Better Techniques for Cross-Linking on Your Blog

There are a few essential aspects to a blog: content, keywords/tags, a call to action, and links to relevant websites, articles, or pages. Often times, when you have written a blog, someone has posted a blog with additional information or your company has a relevant article or website page that you want to reference. Linking…

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What’s So Great About WordPress?

Business communication is a necessary aspect of any successful business. From a company website to blog postings to social media platforms, businesses are publishing more and more content on a regular basis. An easy to use publishing tool that many companies have grown to love is WordPress. WordPress serves over 60 million people and powers…

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