money

A guide through the murky waters of the business banking world We can all agree that one of the most basic goals a business has is to bring in a profit. That profit is the income allowing you to keep your doors open, and hopefully continue growing and expanding. A practical question every business owner…

Read More
social media tree

Social media platforms you should know about In our series about business social media, we’ve covered the basics: Facebook, Twitter, LinkedIn, Pinterest, and YouTube. But as we’ve seen, new social media platforms seem to appear overnight and suddenly become wildly popular. What about these other sites? Here’s a closer look at some of the newer…

Read More
looking at your customer

Clearly defining your ideal client. So you own a business. You’ve come up with a brilliant idea you want to share with the world. That means you have a product or service you’re really good at making or providing, something you believe people will need or want. You have a foundational piece for building a…

Read More
visual ipad

Why it’s important to have good business signs First impressions are really important. Like they say, you never have a second chance to make a first impression. As true as this is on a personal level, it’s perhaps even more true for businesses. Often, the way your market and advertise your company is the first…

Read More
youtube hands

How to use YouTube videos for your business to boost customer connection. By all accounts, social media is becoming more and more visually driven: on Facebook, photo posts receive 39% more engagement than average. The explosive growth of sites like Pinterest and Instagram only continue to prove that people are drawn to visually beautiful and…

Read More

Customer service tips for learning how to know what to say in every situation We’ve all had those moments – as the words are leaving your mouth, you know it’s the wrong thing to say but it’s too late to stop. Sometimes, we inadvertently offend someone and there’s not an easy way to recover the…

Read More

Social media is a subject we talk about often in terms of brand promotion and business growth. Facebook, Twitter, LinkedIn, and Pinterest are all major players in the social sphere of influence. Companies spend millions each year on advertising through social media, and some even dedicate a full-time position just to social media management. Social…

Read More
controller

  Being a leader spearheading a particular venture can be a very tough job. It’s up to you to be the visionary, communicate the vision, motivate the team, troubleshoot any problems, and make sure the whole operation runs smoothly. Every business owner and entrepreneur understands the weight of these burdens. In that leadership position, it’s…

Read More

How to leverage your business presence online with Pinterest You’ve heard about Pinterest – the newest social media website people everywhere are spending hours on. If you haven’t yet joined the craze, here’s what you should know about Pinterest. It’s a visual social media site built on the premise of an old-fashioned pinboard: you “pin”…

Read More
time iphone

Knowing how to identify your skills and when to call the expert. As an entrepreneur and small business owner, you often get caught between extremes. One example is your time. Yes, you get to set your own schedule so ideally you can spend more time doing what you love, BUT there’s always so much work…

Read More

Don't miss all the

 

 coming to our subscribers in 2020! 

Get the E-Newsletter:

inspiration