Posts by Sarah Gill

Keeping Your WordPress Website Optimal

wordpress computer

5 things to maintain on your WordPress website WordPress is great. It’s what we use 99% of the time for our clients, it’s what we use ourselves. There are a number of reasons we love WordPress so much: it’s easy to use, easy to maintain, highly customizable, and gives our clients more value for the…

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Creating a Successful Social Media Strategy part 2: Twitter

How to create an explosive business Twitter presence. Twitter is a well-established social network, but it might be one you don’t use for business. In fact, just 85% of businesses utilize Twitter in their social media strategy compared to the 91% who use Facebook. And of that 85%, roughly 60% are users who have an account but don’t know…

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Social Media Privacy Laws in Oregon

lock

A few weeks ago, the Portland Business Journal published an article about House Bill 2654. This bill would prevent employers from asking their employees to friend them or give them access to their social media sites. These social media protection laws, according to the article, were passed in several states last year and 33 other…

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Take Note! part 2

notes

Process documentation tips for every business owner In part 1, we talked about the desirable ways process documentation can affect your business. Now in part 2, we’ll get down to the nitty-gritty details of how to actually get this done. We all know how busy you are and that you really didn’t need one more…

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Take Note! part 1

Why process documentation is important for your business if you want to grow Process documentation might sound like the least exciting task ever. And it might be – except for preparing taxes and balancing the checkbook. But we’d like to help you see that process documentation might be one of the most vital strategies you…

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How to use bit.ly to shorten links

Bit.ly is a great tool you can use to shorten URL’s, making them look cleaner and take up fewer characters. This is especially helpful on Twitter, when you only have 140 characters! Watch the video to learn how it works and how to do it. P.S. If you don’t have time or can’t have sound,…

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Giving You the Keys to Drive

Wordpress

5 of the top WordPress website tips and tricks you’ve wanted to know Having a website for your business is a necessary element to being found in today’s online world. It becomes the hub of your business’ online presence, with social media and e-newsletters sending traffic to your website for information. Since technology and online…

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The Secret To a Powerful Website

SEO

A basic explanation of what is SEO and why it’s important If you have a website, chances are you’ve heard a lot of talk and hype around having good SEO, and we’ve written articles about it in the past. You might understand that SEO important, but you might not understand why it’s important, or how…

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Worth Your While: Factoring Your Marketing ROI

research

Tips for determining marketing ROI Any time you make a significant investment, you want to make sure that investment is worth your while. Measuring results is the best way to reinforce the value of a thing and prove its validity. Sometimes, though, it isn’t so easy to track and determine success or failure. Marketing is…

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RSS Feeds & Your Blog: Defined

RSS feed

Understanding what an RSS feed is and how it works. Depending on the business and industry, blogs can be (and usually are) a brilliant idea for business owners. Regular posting keeps your site content fresh, which helps boost SEO. Well-written articles become a resource for your target audience. Your blog becomes a center-point of information…

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