Dream Content Creation Team
A dream team is “a team of people perceived as the perfect combination for a particular purpose”. The art of creating content is both calculated and free-spirited. We are finding the continued blurring of industry lines as ideas and actions are fused together. It’s beautiful to see that science and art are no longer separate;…
Read MoreImagine the Possibility
Every business leader wants to see success in their business. But, once you have succeeded… what’s next? Don’t stop there! Imagine where else you could go. Is it a second business? Is it expanding to a new location? Maybe, going international? It is very common for business leaders to become comfortable where they are at…
Read More8 Essential Rules for Social Media Etiquette in 2014
Many people say social media is just like the Wild West; it seems to be a free-for-all with little to no rules. Well I disagree completely! Social Media has plenty of rules. To start with, each platform has “Terms of Service” describing what you can and can’t do. Beyond that, there are some unspoken rules…
Read More4 Guidelines to Creating Good Videos
There is more to communication than just emails, telephone calls, social media posts, and blogs. Now, we have the ability to communicate through videos online that reach our consumers instantly! From promotional videos, informational videos, to video blogs (or to some of us “vlogs”), businesses can and should implement video into their communication efforts. Not…
Read MoreLinkedIn Is Your Suit & Tie
LinkedIn for small businesses has stepped up its game. From a 360-view-point, there are new features popping up weekly. As a result of these changes, LinkedIn launched its LinkedIn Live, a program designed for small-business leaders and local professionals to share insights on using LinkedIn to drive real business results. It made its first west…
Read More5 Ways You Can Inspire Loyalty
With the vastness of the internet and being able to get any product or service at the touch of the button — and delivered to your house too — it’s hard to be the top dog when it comes to your industry. That’s where brand loyalty comes in. Developing buyers that will either come back multiple…
Read More6 Steps to Success in Online Communication
Times have changed and so have the way we communicate with those around us. Our lives as individuals as well as in our businesses have adapted to the dominant presence of online communication tools such as Twitter, Facebook, and Google+. These platforms can no longer be defined as simply a trend within society but are…
Read MoreProcess Documentation and How It Grows Your Business
If you’re like me, you’ve built a business on an idea of how you can do something you love and you can do it in your own way, different and better, to meet a need. This strategy is your secret sauce that sets you apart from the crowd and attracts clients and customers. But because…
Read MoreBusiness Resources You Don’t Want to Miss: Social Media Edition
Social Media is constantly changing, and can be difficult to keep up with. Listed below are some of the most recent changes in social media right now. Locate Friends Via Facebook Similar to the app Find My Friends, Facebook now has a feature that allows you to share your location with friends. When activated, this…
Read MoreHow to Start a Business Facebook Page
Facebook has come a long way from the college email address-only policy. Having a valid and current college email address is no longer a VIP ticket to Facebook — anyone can join! Facebook still skews young — with 86 percent of online 18 to 29-year-olds using it. But the good news is that users 45…
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