How to Start a Business Facebook Page

facebook

Facebook has come a long way from the college email address-only policy. Having a valid and current college email address is no longer a VIP ticket to Facebook — anyone can join! Facebook still skews young — with 86 percent of online 18 to 29-year-olds using it. But the good news is that users 45…

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Spring Cleaning – Small Business Style

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The small business spring cleaning checklist Every year about this time the sun breaks through, temperatures warm up, and new life starts sprouting. While the natural spring cleaning guidelines apply to your personal life (home, yard, vehicle, fridge, garage, closets), a small business owner has their own list of guidelines to follow. These 6 simple…

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5 Entrepreneur Lessons I’ve Learned in 5 Years

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Five years ago, the company I worked for (and may never have left) was swallowed by our ‘sister’ company and they closed our location for good. No more than 2 weeks later I had conversations with a small business owner that was in need of my help and shortly after, my business launched. Over the…

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6 Simple Ways to Remedy Record Keeping Madness

Small business owners begin their business because they have a true passion for the service or product that they offer.  Many small business owners are unpleasantly surprised by the amount of time that is required for marketing, networking, maintaining relationships, bookkeeping, and record keeping for the business.  The fact is that no matter how much…

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7 Steps To Determining Your Brand Voice

Steps to brand voice success Growing up we all went through our awkward phases, trying to find our identity, style, and how we wanted to be represented to the public. The same transformation can take place in your professional development. There is a lot to consider when finding the brand “personality” for each of your…

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The Bottom-line Reason You Need A Blog

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  Q: What’s the point of blogging? Nobody reads mine anyway. A: No, no, no, no, no! There is a point to blogging! If you find yourself asking this, chances are there are a few things you’re forgetting to do — mainly sharing it and making it shareable. But fear not, we can explain why…

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Why we think strategy is the most important thing

Children’s author Dr. Seuss taught us a lesson in tolerance with this famous quote. But the same goes for businesses. Even if your business is small, you probably still want to be taken seriously. An essential way to do so is to strategize and have written out goals and mile markers. It is that important. And…

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Importance of Taking Breaks at Work

Sometimes you are so over your head with work and obligations that you forget what it’s like to not be constantly running around, on your way to an appointment, or buried under projects and paperwork. In the midst of all the chaos, it’s important to make sure that you are living a healthy and well-balanced…

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Platform Checklist: A Business Owner’s Guide to WordPress

You have a business to run! So, how is running a WordPress powered website going to make you more effective? How can it build trust and empower people to actively engage with you and your service/product/platform? Here’s why WordPress is a favorite platform for business websites: 1) WordPress Websites Make Clear Communication Simple One of…

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