6 Simple Ways to Remedy Record Keeping Madness

Small business owners begin their business because they have a true passion for the service or product that they offer.  Many small business owners are unpleasantly surprised by the amount of time that is required for marketing, networking, maintaining relationships, bookkeeping, and record keeping for the business.  The fact is that no matter how much…

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7 Steps To Determining Your Brand Voice

Steps to brand voice success Growing up we all went through our awkward phases, trying to find our identity, style, and how we wanted to be represented to the public. The same transformation can take place in your professional development. There is a lot to consider when finding the brand “personality” for each of your…

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The Bottom-line Reason You Need A Blog

blog cubes

  Q: What’s the point of blogging? Nobody reads mine anyway. A: No, no, no, no, no! There is a point to blogging! If you find yourself asking this, chances are there are a few things you’re forgetting to do — mainly sharing it and making it shareable. But fear not, we can explain why…

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Why we think strategy is the most important thing

Children’s author Dr. Seuss taught us a lesson in tolerance with this famous quote. But the same goes for businesses. Even if your business is small, you probably still want to be taken seriously. An essential way to do so is to strategize and have written out goals and mile markers. It is that important. And…

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Importance of Taking Breaks at Work

Sometimes you are so over your head with work and obligations that you forget what it’s like to not be constantly running around, on your way to an appointment, or buried under projects and paperwork. In the midst of all the chaos, it’s important to make sure that you are living a healthy and well-balanced…

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Platform Checklist: A Business Owner’s Guide to WordPress

You have a business to run! So, how is running a WordPress powered website going to make you more effective? How can it build trust and empower people to actively engage with you and your service/product/platform? Here’s why WordPress is a favorite platform for business websites: 1) WordPress Websites Make Clear Communication Simple One of…

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Stop making hiring mistakes, learn 3 counter-intuitive tips

Hire the right person over the right skills I believe the largest hiring mistake that’s pervasive in American business falls within the interviewers subconscious bias towards hiring people we like, which often means people like us. DON’T DO THIS – IT WILL KILL YOUR BUSINESS! Every company needs the right assemblage of different types of…

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By the numbers: a breakdown of business accounting software

calculate

  Your business’ financial picture is vital to growth and planning. As business owners, we invest a lot of time, effort and money on bookkeeping and accounting. Whether you do your own bookkeeping, payroll and tax preparations, accounting doesn’t come naturally to everyone. The good news is – you have options like using an online…

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Platform Checklist: A Business Owner’s Guide to Google+

As a business strategist, I am secretly a slow adopter to most of the latest, greatest formulas, tactics and platforms. I often opt to evaluate after the first wave passes, and work the bugs out on what my clients and I “really” need in order to support our goals and lifestyle. Google+ is a whole new world…

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