Building Their Online Kingdom From the Press
There’s nothing like fame to get you to social media stardom. Many famous people today are well known not only for their respective talent, but also for their presence on social media. Is it just because they’re famous these people have millions of followers, or is there something more to it? Building an online kingdom…
Read MoreHow to Use LinkedIn for Both Personal and Professional Use
LinkedIn is a powerful social network designed for the professional world. Chances are, you’re probably one of the 107 million LinkedIn users in the US alone. The company continues adding features and creating ways for business professionals to connect with each other. Much like Facebook, LinkedIn offers the opportunity to have both a personal page…
Read MoreThe Changing Tides of Social Media: What is Periscope?
Answering what is Periscope and how to use it for your business Recently, I’ve started seeing different posts on various social media platforms pop up talking about some thing called “Periscope.” At first, it was mostly some of the public figures I follow sharing their profile on Facebook or Instagram. Then, a few weeks ago,…
Read MoreOld Town Business Owner Jake Hammer Shares Business Growth Insight Your Small Business Can Relate To & Learn From
We recently had a conversation with our client, friend, and Portland business owner Jake Hammer about his experience as a small business owner. With a team of 18 employees and a growing business, Jake has experience and insight about the high’s and low’s of business. Jake has been working with Everett Street Autoworks in Old…
Read MoreIntroducing Live Streaming Into Your Current Marketing Strategy
Over the past few years, we have seen the development of social platforms like Vine introducing users to video. Other platforms, such as SnapChat, Facebook, and Twitter, have encouraged users to use videos as part of their online strategy. However, the video-loving internet has led to an updated version of video: live streaming. Live streaming,…
Read MoreGravity Payments is Shaking Up the Payment Processing World for Small Businesses
When a small business owner decides to start their business or start accepting credit cards as a form of payment, they have a big decision to make. There are many different options and companies to choose from and every credit card processing company differs from the various fees, to equipment requirements, to how they integrate…
Read MoreIntroducing Facebook’s “See First”
If you haven’t seen these new Facebook options on your mobile device or computer yet, you will soon. Facebook has recently made yet another change to the way consumers receive information…and it requires your attention. Gone are the days of simply keeping up with a business on Facebook. If you don’t interact with other pages’…
Read MoreHiring & Your Online Presence
Just this week I was talking with one of my loved ones in California who is currently looking for a new position. As many of us experience, she is working for an employer who is not the correct fit – and for many reasons. After learning about her new search, I gave her my usual job-seeking advice about doing…
Read MoreHow Insurance Is Changing Again & Oregon Businesses Are Being Affected
Health insurance is quite literally on everyone’s minds these days, especially if you’re in the business world. With the mandate to have every American insured for health coverage, businesses who aren’t offering those benefits are suffering the consequences, in more ways than one. While companies with less than 100 employees are not currently required to…
Read MoreUsing Snapchat for Business
Whether it is the introduction of a new platform or changes made to a current platform, the social media realm is constantly changing. Originally, social media was created for you and me – people just trying to connect and interact with their friends, loved ones, and old classmates. Gradually, we started seeing social media adapt…
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