Keeping it Together: Task and Project Management Systems
As a small business owner, there always seems to be something next on your to-do list. Managing your tasks and projects effectively and efficiently is incredibly important to the success of any business. There are a multitude of task management strategies and software available to help you succeed. But, how do you know what is…
Read MoreFour Overlooked Ways Start-Ups Can Use Technology to Boost Their Reputation
An unlikely role model for start-ups is NASA. Since the mid 1960’s, their budget has been shrinking. In some respects, it’s beginning to behave like a start-up, causing the best and brightest minds in the country to apply their intellect to cost analysis in addition to engineering form and function. Space exploration is being accomplished…
Read MoreWhy DIY Marketing Is Not Good for Your Business
As a small business owner and entrepreneur, saving money is always on your mind! One department that tends to be unjustly cut from your budget is marketing. You might think you can handle it yourself, how hard could it really be? At first you even will probably save some money marketing your business on your…
Read MoreEntrepreneurial Goals: Are Your Goals Limiting You?
As a small business owner, you innately possess an advantage: your entrepreneurial spirit. This driving force is at the heart of your business, pushing you harder and asking you to dream bigger. The entrepreneurial spirit is not something you can teach; it’s simply something you possess. This powerful drive takes an idea and makes it…
Read MoreEmail Marketing: Why it is a Communication Necessity
At the heart of business lies the fundamental need to communicate and communicate well. Business has been called the art of relationships. Be it with vendors, colleagues or customers, maintaining relationships through good communication is key. When considering a communication strategy, there are more than several aspects to consider: venue, approach, desired outcome, channel, etc.…
Read More3 Reasons to Consider A Co-Working Space Outside Your Home
There are many reasons to consider an office outside the home. Concentrating on work might be easier if you’re not at home seeing laundry or yard work or (you fill in the blank). It might help you to keep some separation and balance between your work life and home life. A nice office space gives…
Read MoreOccasional Absenteeism and Lost Productivity
Low back pain… Cold, Cough, Flu…. Sinusitis… Laryngitis… Gastroenteritis (Stomach Flu) What do these ailments have in common? These are the frequently cited reasons for occasional absenteeism and lost productivity in the workplace, followed closely by childcare responsibilities and on-the-job injuries. As an immediate care physician in the Portland area over the last seven years,…
Read More7 Ideas for Creating Exceptional Customer Service
We all want to be given 5 stars by our customers. But, how do you practically do that? The obvious answer is that you’ve “Got to give the people what they want”, but that’s not always possible. Top regarded companies across any industry tend to have core competencies that unite them in being, well, awesome.…
Read More3 Social Media Best Practices Every Business Owner Should Know
Whether it’s a veteran business owner or a fresh newbie, I frequently hear the question “how do I know what to post on social media?” Not only is it crucial to capture your target audience, but it’s even more important to be authentic, trustworthy, and to grab peoples’ attention! There are some companies that do…
Read MoreEliminating the Competition
There is a common misconception in business that in order to have a successful business, you must eliminate your competitors. As entrepreneurs, we are competitive by nature and want to be #1 in whatever industry we are in. We try to outperform our competitors and analyze their business to improve our own in hopes that…
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