What impact does branding have? Let’s start here: When you hear the word ‘brand’ what do you think of? It may be a company like Nike, or Apple, or Target. You might picture a particular product that a company has advertised or that you’ve come across that impacted or spoke to you. You may recall…

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“This widdle piddy went to market…” Tweety bird says as he pulls off one of Catstello’s toes from the wire he’s hanging onto in ‘A Tale of Two Kitties’. (1942) But how does a business create a unique voice? Let’s review a few key components… #1. What is your mission?  Without a Mission Statement, a business can get trapped…

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The fact that movement is extremely vital to our physical and mental health isn’t exactly groundbreaking news. These days, there’s articles aplenty outlining scientific-based evidence that demonstrates exercise is a positive influence on our overall wellbeing and longevity. I’ve been involved in sports since the tender age of 4, so I’m well-accustomed to the benefits…

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Self-Care Keeps You Balanced I’ve had to learn this one the hard way. Multiple times. Since I hope I’m done learning it, I hope you’ll learn from my mistakes and prioritize your own self-care. As entrepreneurs, hopefully we feel we are made to do what we do. Even knowing you must wear all the hats…

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Create SEO friendly content and hone in on your keywords “What SEO keywords should I use?” has become a cubical question to ask in business blogging. We can no longer install a Search Engine Optimization (SEO) plugin and add an exhaustive list of words to every page of our blog. With each of Google’s releases…

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Below you’ll find all images and captions from PropelBizWorks’ Instagram in the month of April. This month’s theme is discovering your “why”. Getting to the heart of our “why” can take work. However, it is one of the most important answers we can seek. I invite you to dig deeper with me and leave a…

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When work, life, communicating, or just getting out of bed gets hard, always remember your why, entrepreneur! It was mid-March of 2009 when the economy had already started collapsing that the company I was working for called all employees from across the globe into a mandatory, all-employee meeting. When the meeting was over, ladies were…

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Wasn’t it just yesterday we were thinking about our New Year’s resolutions and wondering what the year might hold for us? And yet here we are, in the month of April! As we approach the end of the 1st quarter, it’s a strategic time to review what we’ve accomplished so far, and look ahead at…

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