How To Promote Like Starbucks
Are you a Starbucks junkie who’d gladly stomp across a bed of rusty nails for a Caffe Americano? Or do you scoff at the coffee maven’s high prices and frilly drinks? Quite frankly, it doesn’t matter how you feel about Starbucks. Fan or foe, you must admit that no one markets better than they do.…
Read MoreNightcrawler: Observations of Where Marketing Meets Entrepreneurship
“If you want to win the lottery, you have to make the money to buy a ticket.” Lou Bloom A man at the end of his income, we immediately see the brilliant and complex nature of Jake’s character in this dark story of one thief’s quest to weasel his way into an industry and into…
Read MoreHow Can Twitter Help Businesses Recruit Perfect Candidates
How Can Twitter Help Businesses Recruit Perfect Candidates Over the years, recruitment agencies have evolved to keep pace with technology. Video conferencing, handheld tablets and mobile computing devices, which were only fictional gadgets often talked about in movies and books, are now a reality. The internet has grown from a small community to a network…
Read MoreThe Best of Super Bowl XLIX’s Commercials
Every year, TV viewers everywhere know that the Super Bowl brings the best commercials (and the most expensive commercials!). In the days leading up to the Super Bowl, the media world breaks out into a frenzy as Super Bowl commercials are “leaked” and teasers about the campaigns expected to be appearing in the Super Bowl…
Read More“The Social Network” – A Cautionary Tale
For those of you who have a Facebook page (1.23 billion active users worldwide) you have Mark Zuckerberg to thank. It’s not only Mr. Zuckerberg however, that helped dream up this idea. Although he is the main designer behind the internet site, there were other influencers who helped propel the process along. For those of…
Read MoreJamie Teasdale Talks Reaching Your Business Goals on MediaShower
Jamie Teasdale had the opportunity to be interview by MediaShower about reaching your business goals. You can find the full interview on their website, but here is a sample of the interview. Propel Businessworks helps individuals reach their business goals. How does the team at Propel Businessworks achieve this? Propel is a small business growth strategy…
Read MoreNew Year’s Resolutions for Every Small Business
Making it through another year in your small business is a great achievement, but your work is still ongoing! We asked small business owners what they wanted to happen in the New Year, and these classic challenges are worth taking another look at to develop on. 1) Profitability and Growth This most basic of…
Read MoreBudgeting for Social Media Marketing by Kimberley Laws
In this internet-crazed, social media-addicted, mobile device-obsessed world, companies need to foster a strong digital presence. Whether your business is interested in entering the realm of Facebook, Twitter, Pinterest, Instagram, blogging or any other online marketing tool, you will not only need to develop a plan of attack–you will also need to devise a method…
Read More8 Modern Lighting ideas for Home Office from Jessica Max
Lighting can work wonders for any home. It can emphasize certain areas of the room or provide an open space for going about your daily activities. A poorly lit home can lead to eyesight problems and affect your overall mood, especially in regions that are known to be dark during the day. In the home…
Read MoreWhy Relationships Matter by Kimberley Laws
No man is an island. And no business can succeed without fostering a myriad of healthy relationships. Innovative products, an advertising budget of mammoth proportions, and competitive pricing are all fine and dandy, but the secret to a thriving business is people–your employees, your suppliers, your contacts, and, most of all, your customers. Here are…
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