The Secret To a Powerful Website
A basic explanation of what is SEO and why it’s important If you have a website, chances are you’ve heard a lot of talk and hype around having good SEO, and we’ve written articles about it in the past. You might understand that SEO important, but you might not understand why it’s important, or how…
Read MoreAll the Bells and Whistles by Sheldon Penner
A look at what a digital sign can do for your business Many years ago when the first caveman (small business owner) decided that he did not want to hunt anymore, he had to chisel out his specials on the cave wall for his customers to see. When inventory or specials changed, he had to…
Read MoreWorth Your While: Factoring Your Marketing ROI
Tips for determining marketing ROI Any time you make a significant investment, you want to make sure that investment is worth your while. Measuring results is the best way to reinforce the value of a thing and prove its validity. Sometimes, though, it isn’t so easy to track and determine success or failure. Marketing is…
Read MoreWho Is Your Team?
Tips for building a team that will achieve long-term business growth. Overall health can be traced back to the health of individual organisms that make up the whole. It’s true for our bodies, and it’s true for our businesses. And since growth doesn’t happen without health, business growth depends on the individual health of the…
Read MoreRSS Feeds & Your Blog: Defined
Understanding what an RSS feed is and how it works. Depending on the business and industry, blogs can be (and usually are) a brilliant idea for business owners. Regular posting keeps your site content fresh, which helps boost SEO. Well-written articles become a resource for your target audience. Your blog becomes a center-point of information…
Read MoreTraffic Patterns
Explaining SEO and how it helps increase your website traffic In the online world, nothing seems to dominate conversation more than the importance of having good SEO to generate business website traffic. If you have a website, you obviously want visitors. If your website has visitors, you want your visitors to find the information they’re…
Read MoreWhat Is a Hashtag?
You’ve seen them all over social media and wondered – what does it mean? Here, we explain what a Hashtag is, why you use them, and how to use them most effectively. What Is a Hashtag? from Propel Businessworks on Vimeo. Don’t have time to watch the whole video? Here’s a brief synopsis: Definition: The…
Read MoreFeel Like You’re Under a Microscope? by Steve Abrew
A practical guide to what’s new for business taxes in 2013 The Fiscal Cliff made for good theatre at the end of 2012, and while the political and ideological battles will continue, we have a clear view of small business tax impacts, benefits and changes in Fiscal Year (FY) 2013. The emerging effect of the…
Read MoreEnvisioning and Budgeting For Growth
How to plan a strategic business marketing budget. As a business owner, you know the importance of growth to your business. And if you’ve ever created a plan to achieve it, you know the critical role marketing plays in triggering your growth. But just how does marketing fit in with your overall business plan? And,…
Read MoreInterview with Our Founder
Recently, Propel’s Founder and CEO, Jamie Teasdale, had the opportunity to sit down with Jessica Baker of Hearts on Fire Blogcast. In this interview, Jamie shares her own story to becoming an entrepreneur, and how Propel came into being. You can listen to the interview here on Jessica’s blog. Jamie’s takeaway? Be a conduit for your…
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