How Insurance Is Changing Again & Oregon Businesses Are Being Affected

Health insurance is quite literally on everyone’s minds these days, especially if you’re in the business world. With the mandate to have every American insured for health coverage, businesses who aren’t offering those benefits are suffering the consequences, in more ways than one. While companies with less than 100 employees are not currently required to…

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Occasional Absenteeism and Lost Productivity

Low back pain… Cold, Cough, Flu…. Sinusitis… Laryngitis… Gastroenteritis (Stomach Flu) What do these ailments have in common? These are the frequently cited reasons for occasional absenteeism and lost productivity in the workplace, followed closely by childcare responsibilities and on-the-job injuries. As an immediate care physician in the Portland area over the last seven years,…

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Platform Checklist: A Business Owner’s Guide to WordPress

You have a business to run! So, how is running a WordPress powered website going to make you more effective? How can it build trust and empower people to actively engage with you and your service/product/platform? Here’s why WordPress is a favorite platform for business websites: 1) WordPress Websites Make Clear Communication Simple One of…

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Stop making hiring mistakes, learn 3 counter-intuitive tips

Hire the right person over the right skills I believe the largest hiring mistake that’s pervasive in American business falls within the interviewers subconscious bias towards hiring people we like, which often means people like us. DON’T DO THIS – IT WILL KILL YOUR BUSINESS! Every company needs the right assemblage of different types of…

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Platform Checklist: A Business Owner’s Guide to Google+

As a business strategist, I am secretly a slow adopter to most of the latest, greatest formulas, tactics and platforms. I often opt to evaluate after the first wave passes, and work the bugs out on what my clients and I “really” need in order to support our goals and lifestyle. Google+ is a whole new world…

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Interview with the Expert: Maggie Palmer, PR specialist

Maggie Palmer, PR specialist, is the Principal/Owner of MKP Creative, a full service Public Relations firm specializing in integrated marketing and social media. MKP represents clients in the health and wellness industry, authors, small businesses, non-profits and more. She is also a published author and has written for various publications in Ohio, Los Angeles, Chicago and…

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Interview with the Expert: Jeff Barram, Website Development Ninja

With a B.A. in Business Marketing and a Masters Degree in Business, Jeff Barram, co-founder of Sproutbox Media, has over 8 years of experience in the marketing industry. Sproutbox Media offers services that include website projects, search engine optimization (SEO) assistance, Pay-Per-Click (PPC), and branding with logo/identity development. We were lucky enough to grab a few…

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5 Tips for Planning a Catered Business Event by Eric Youel

A business event planning checklist to help you create an unforgettable event menu to capture your audience Planning a catered business event can sometimes seem like a daunting task.  It is often hard to know what the guests will enjoy and there are always those who have special dietary needs.  You can make life easy…

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Tips to Create an Online Presence You Can Be Proud Of

I hate getting my picture taken.  Yep, I said it.  Loud and proud.  And I’m a photographer!  I’ve had people come into my studio saying they’d rather go to the dentist then get their picture taken.  And leave saying,”Huh, that wasn’t bad at all! It was kinda fun!”  As a (ahem) thirty something mom who…

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