5 Easy Ways to Manage Multiple Social Media Profiles

The Art of Juggling Different Platforms It’s 9am and you’re already behind on posting. You’re sifting through Twitter, news feeds, Feedly, Digg, and more identifying post-worthy content. Finally you craft a post and open the various tabs to all of your social media profiles (LinkedIn, Facebook, Twitter, Google My Business …the list goes on). Thirty…

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Growing Your Brand’s Social Media Following

In 2017, social media has become a key part of every business. Executed well, it delivers measurable results in sales and brand awareness, and is an excellent way of reaching large numbers of people at a low cost. Facebook currently has 2 billion monthly users, with adults aged 18-34 most likely to follow and engage with…

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How to Dominate Instagram in Your Industry

how to dominate instagram

With the popularity of Instagram, you’re likely either thinking about finding a way to utilize this platform or currently working to get results with Instagram. And, I think this is great! The benefits and value that come from using Instagram are many and measurable. With that in mind, I want to help you better understand…

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How Can Twitter Help Businesses Recruit Perfect Candidates

 How Can Twitter Help Businesses Recruit Perfect Candidates  Over the years, recruitment agencies have evolved to keep pace with technology. Video conferencing, handheld tablets and mobile computing devices, which were only fictional gadgets often talked about in movies and books, are now a reality. The internet has grown from a small community to a network…

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Using Social Media for Marketing Newborn Software

It used to be that the computer industry was on the cutting edge and anyone involved with writing software was considered to be some form of a rocket scientist. Fast forward a number of decades and the computer is a vital part of most people’s lives irrespective of age, and software is something that most…

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Creating a Successful Social Media Strategy Part 6: BONUS!

social media tree

Social media platforms you should know about In our series about business social media, we’ve covered the basics: Facebook, Twitter, LinkedIn, Pinterest, and YouTube. But as we’ve seen, new social media platforms seem to appear overnight and suddenly become wildly popular. What about these other sites? Here’s a closer look at some of the newer…

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Creating a Successful Social Media Strategy Part 5: YouTube

youtube hands

How to use YouTube videos for your business to boost customer connection. By all accounts, social media is becoming more and more visually driven: on Facebook, photo posts receive 39% more engagement than average. The explosive growth of sites like Pinterest and Instagram only continue to prove that people are drawn to visually beautiful and…

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Selling Social

Social media is a subject we talk about often in terms of brand promotion and business growth. Facebook, Twitter, LinkedIn, and Pinterest are all major players in the social sphere of influence. Companies spend millions each year on advertising through social media, and some even dedicate a full-time position just to social media management. Social…

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Creating a Successful Social Media Strategy Part 4: Pinterest

How to leverage your business presence online with Pinterest You’ve heard about Pinterest – the newest social media website people everywhere are spending hours on. If you haven’t yet joined the craze, here’s what you should know about Pinterest. It’s a visual social media site built on the premise of an old-fashioned pinboard: you “pin”…

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Creating a Successful Social Media Strategy Part 3: LinkedIn

How to maximize LinkedIn company pages for your business LinkedIn is a social media networking site every business professional should be on. LinkedIn was created for and focuses on allowing professionals to interact with and expand their network based on “connections” – the LinkedIn equivalent of “friends” or “followers.” Some people know about LinkedIn and…

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