{"id":2411,"date":"2014-01-30T07:00:21","date_gmt":"2014-01-30T15:00:21","guid":{"rendered":"https:\/\/propelbusinessworks.com\/?p=2411"},"modified":"2021-09-14T14:12:06","modified_gmt":"2021-09-14T21:12:06","slug":"business-impact-mobile-apps","status":"publish","type":"post","link":"https:\/\/propelbusinessworks.com\/prosper\/business-impact-mobile-apps\/","title":{"rendered":"The Business Impact of Mobile Apps"},"content":{"rendered":"\n<p>This is the era where \u201cthere\u2019s an app for that\u201d doesn\u2019t come as a surprise anymore. The rise of the smartphone has taken over, flip-phones are a distant memory, and phones without touch screen dwindle in numbers. Mobile apps are available for just about anything. There are apps for movie theaters, restaurants, airports, hardware stores, hair salons, if you can think of an industry <em>chances are<\/em> they have an app.<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/rahul-chakraborty-xsGxhtAsfSA-unsplash-1024x1024.jpg\" alt=\"The Business Impact of Mobile Apps\" data-id=\"21473\" data-full-url=\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/rahul-chakraborty-xsGxhtAsfSA-unsplash-scaled.jpg\" data-link=\"https:\/\/propelbusinessworks.com\/prosper\/business-impact-mobile-apps\/attachment\/rahul-chakraborty-xsgxhtasfsa-unsplash\/\" class=\"wp-image-21473\" srcset=\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/rahul-chakraborty-xsGxhtAsfSA-unsplash-1024x1024.jpg 1024w, https:\/\/propelbusinessworks.com\/wp-content\/uploads\/rahul-chakraborty-xsGxhtAsfSA-unsplash-300x300.jpg 300w, https:\/\/propelbusinessworks.com\/wp-content\/uploads\/rahul-chakraborty-xsGxhtAsfSA-unsplash-150x150.jpg 150w, https:\/\/propelbusinessworks.com\/wp-content\/uploads\/rahul-chakraborty-xsGxhtAsfSA-unsplash-768x768.jpg 768w, https:\/\/propelbusinessworks.com\/wp-content\/uploads\/rahul-chakraborty-xsGxhtAsfSA-unsplash-1536x1536.jpg 1536w, https:\/\/propelbusinessworks.com\/wp-content\/uploads\/rahul-chakraborty-xsGxhtAsfSA-unsplash-scaled.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"blocks-gallery-item__caption\">Photo by Rahul Chakraborty on Unsplash<\/figcaption><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p>Businesses have started to realize the potential of having an app and have began to capitalize on the app\u2019s user-friendly nature and easy-to-organize features. Popular business apps have to do with management, travel planning, organization, and remote document access, just to name a few. So let\u2019s talk statistics&#8230;<\/p>\n\n\n\n<p>According to a <a href=\"http:\/\/www.sbecouncil.org\/uploads\/Mobile%20APP%20Final%20Report%20SBE%20Council.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">survey by the SBE Council<\/a>:<\/p>\n\n\n\n<ul><li>\u00a0<strong>78% percent of small business owners<\/strong> believe that mobile apps save small business owners time and almost half agree that their sales and revenue has increased because of mobile app use<\/li><li>They estimate that <strong>291 owner hours are saved<\/strong> <strong>per year<\/strong> per small business by using mobile apps<\/li><li><strong>372.8 million owner hours are saved<\/strong> <strong>annually<\/strong> for small businesses throughout the economy using mobile apps<\/li><li>Based on their estimates, if all employer firms with fewer than 20 workers were to take advantage of mobile apps, an estimated <strong>1.2 billion owner hours could be saved annually<\/strong><\/li><li>With small businesses reporting that on average frms saved 11.33 employee hours per week, that means that <strong>589 employee hours are saved per year<\/strong> per small business<\/li><li><strong>725.3 million employee hours are saved annually<\/strong> for small business throughout the economy<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/roberto-cortese-9tYbOIpVcn4-unsplash-1024x683.jpg\" alt=\"The Business Impact of Mobile Apps\" data-id=\"21474\" data-full-url=\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/roberto-cortese-9tYbOIpVcn4-unsplash-scaled.jpg\" data-link=\"https:\/\/propelbusinessworks.com\/prosper\/business-impact-mobile-apps\/attachment\/roberto-cortese-9tyboipvcn4-unsplash\/\" class=\"wp-image-21474\" srcset=\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/roberto-cortese-9tYbOIpVcn4-unsplash-1024x683.jpg 1024w, https:\/\/propelbusinessworks.com\/wp-content\/uploads\/roberto-cortese-9tYbOIpVcn4-unsplash-300x200.jpg 300w, https:\/\/propelbusinessworks.com\/wp-content\/uploads\/roberto-cortese-9tYbOIpVcn4-unsplash-768x512.jpg 768w, https:\/\/propelbusinessworks.com\/wp-content\/uploads\/roberto-cortese-9tYbOIpVcn4-unsplash-1536x1024.jpg 1536w, https:\/\/propelbusinessworks.com\/wp-content\/uploads\/roberto-cortese-9tYbOIpVcn4-unsplash-scaled.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"blocks-gallery-item__caption\">Photo by Roberto Cortese on Unsplas<\/figcaption><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p>Still not impressed?<\/p>\n\n\n\n<p>According to this <a href=\"http:\/\/blog.shoutem.com\/2014\/01\/09\/4-ways-to-improve-your-sales-through-mobile-apps\/\" target=\"_blank\" rel=\"noopener noreferrer\">ShoutEm article<\/a>:<\/p>\n\n\n\n<ul><li>An app can <a href=\"https:\/\/propelbusinessworks.com\/wearing-all-the-hats\/5-ways-to-building-long-standing-customer-relationships\/\" target=\"_blank\" rel=\"noreferrer noopener\">strengthen relationships<\/a> and retain your clients<\/li><li>An app can make shopping easier and attract new customers<\/li><li>An app can be used to push deals to shoppers and reward their loyalty<\/li><li>Shopping on an app is an extra retail outlet<\/li><\/ul>\n\n\n\n<p>Based on the <a href=\"http:\/\/blog.shoutem.com\/2014\/01\/09\/4-ways-to-improve-your-sales-through-mobile-apps\/\" target=\"_blank\" rel=\"noopener noreferrer\">research<\/a> and <a href=\"http:\/\/www.sbecouncil.org\/uploads\/Mobile%20APP%20Final%20Report%20SBE%20Council.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">statistics<\/a> I found, it appears that your business can dramatically be improved with the right uses of mobile apps tailored to your company\u2019s specific needs. For example, apps are great for tracking data and reaching a diverse market. Whether it\u2019s organizing your <a href=\"https:\/\/propelbusinessworks.com\/prosper\/business-growth-strategy\/keeping-task-project-management-systems\/\" target=\"_blank\" rel=\"noreferrer noopener\">daily tasks<\/a>, or providing your service to the public with your own company app, the limits to what you can do with a mobile app are still being discovered. Do you think every business should have their own mobile app?<\/p>\n\n\n\n<p><em><b>Resources: <\/b>This <a href=\"http:\/\/www.sbecouncil.org\/uploads\/Mobile%20APP%20Final%20Report%20SBE%20Council.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">survey published by the SBE Council<\/a>, this article about <a href=\"http:\/\/blog.shoutem.com\/2014\/01\/09\/4-ways-to-improve-your-sales-through-mobile-apps\/\" target=\"_blank\" rel=\"noopener noreferrer\">4 ways to improve your sales through mobile apps<\/a>&nbsp;<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This is the era where \u201cthere\u2019s an app for that\u201d doesn\u2019t come as a surprise anymore. The rise of the smartphone has taken over, flip-phones are a distant memory, and phones without touch screen dwindle in numbers. Mobile apps are available for just about anything. There are apps for movie theaters, restaurants, airports, hardware stores,&hellip;<\/p>\n","protected":false},"author":14,"featured_media":21473,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[674,676],"tags":[507,509,506,505,508],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Business Impact of Mobile Apps - Propel Businessworks<\/title>\n<meta name=\"description\" content=\"The rise of the smartphone has taken over, flip-phones are a distant memory and phones without touch screen dwindle in numbers. Mobile apps are available...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/propelbusinessworks.com\/prosper\/business-impact-mobile-apps\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Business Impact of Mobile Apps - Propel Businessworks\" \/>\n<meta property=\"og:description\" content=\"The rise of the smartphone has taken over, flip-phones are a distant memory and phones without touch screen dwindle in numbers. Mobile apps are available...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/propelbusinessworks.com\/prosper\/business-impact-mobile-apps\/\" \/>\n<meta property=\"og:site_name\" content=\"Propel Businessworks\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PropelBusinessworks\" \/>\n<meta property=\"article:published_time\" content=\"2014-01-30T15:00:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-09-14T21:12:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/rahul-chakraborty-xsGxhtAsfSA-unsplash-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"2048\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Propel Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@PropelBizworks\" \/>\n<meta name=\"twitter:site\" content=\"@PropelBizworks\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Propel Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/propelbusinessworks.com\/prosper\/business-impact-mobile-apps\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/propelbusinessworks.com\/prosper\/business-impact-mobile-apps\/\"},\"author\":{\"name\":\"Propel Team\",\"@id\":\"https:\/\/propelbusinessworks.com\/#\/schema\/person\/dc4ebe9da496fad779689a6e7b5ec44b\"},\"headline\":\"The Business Impact of Mobile Apps\",\"datePublished\":\"2014-01-30T15:00:21+00:00\",\"dateModified\":\"2021-09-14T21:12:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/propelbusinessworks.com\/prosper\/business-impact-mobile-apps\/\"},\"wordCount\":433,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/propelbusinessworks.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/propelbusinessworks.com\/prosper\/business-impact-mobile-apps\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/rahul-chakraborty-xsGxhtAsfSA-unsplash-scaled.jpg\",\"keywords\":[\"business case study\",\"business impact of mobile apps\",\"marketing case study\",\"mobile app case study\",\"mobile apps\"],\"articleSection\":[\"Prosper\",\"Technology\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/propelbusinessworks.com\/prosper\/business-impact-mobile-apps\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/propelbusinessworks.com\/prosper\/business-impact-mobile-apps\/\",\"url\":\"https:\/\/propelbusinessworks.com\/prosper\/business-impact-mobile-apps\/\",\"name\":\"The Business Impact of Mobile Apps - Propel Businessworks\",\"isPartOf\":{\"@id\":\"https:\/\/propelbusinessworks.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/propelbusinessworks.com\/prosper\/business-impact-mobile-apps\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/propelbusinessworks.com\/prosper\/business-impact-mobile-apps\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/rahul-chakraborty-xsGxhtAsfSA-unsplash-scaled.jpg\",\"datePublished\":\"2014-01-30T15:00:21+00:00\",\"dateModified\":\"2021-09-14T21:12:06+00:00\",\"description\":\"The rise of the smartphone has taken over, flip-phones are a distant memory and phones without touch screen dwindle in numbers. 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