{"id":542,"date":"2012-06-04T06:14:12","date_gmt":"2012-06-04T13:14:12","guid":{"rendered":"http:\/\/www.propelbusinessworks.com\/whats-happening\/?p=542"},"modified":"2015-09-29T13:01:29","modified_gmt":"2015-09-29T20:01:29","slug":"google-and-your-business","status":"publish","type":"post","link":"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/","title":{"rendered":"Google+ and Your Business"},"content":{"rendered":"<div id=\"attachment_3118\" style=\"width: 195px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-3118\" class=\"wp-image-3118 lazyload\" title=\"Google+ logo\" data-src=\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280-254x300.jpg\" alt=\"\" width=\"185\" height=\"219\" data-srcset=\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280-254x300.jpg 254w, https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280.jpg 867w\" data-sizes=\"(max-width: 185px) 100vw, 185px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 185px; --smush-placeholder-aspect-ratio: 185\/219;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-3118\" class=\"wp-image-3118\" title=\"Google+ logo\" src=\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280-254x300.jpg\" alt=\"\" width=\"185\" height=\"219\" srcset=\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280-254x300.jpg 254w, https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280.jpg 867w\" sizes=\"(max-width: 185px) 100vw, 185px\" \/><\/noscript><\/a><p id=\"caption-attachment-3118\" class=\"wp-caption-text\">Image courtesy of <a href=\"http:\/\/pixabay.com\/\" target=\"_blank\">Pixabay <\/a>and <a href=\"http:\/\/pixabay.com\/en\/users\/geralt-9301\/\" target=\"_blank\">geralt<\/a><\/p><\/div>\n<p>The world of social media continues expanding, bringing us new ideas and avenues to communicate. Most of us have heard of <span style=\"color: #3366ff;\"><a title=\"YouTube\" href=\"http:\/\/www.youtube.com\" target=\"_blank\"><span style=\"color: #3366ff;\">YouTube<\/span><\/a><\/span>, <span style=\"color: #3366ff;\"><a title=\"Facebook\" href=\"http:\/\/www.facebook.com\" target=\"_blank\"><span style=\"color: #3366ff;\">Facebook<\/span><\/a><\/span>, and <span style=\"color: #3366ff;\"><a title=\"Twitter\" href=\"http:\/\/www.twitter.com\" target=\"_blank\"><span style=\"color: #3366ff;\">Twitter<\/span><\/a><\/span>, three of the most widely used social media platforms. But there\u2019s one more that emerged on the scene early last year: <span style=\"color: #3366ff;\"><a title=\"Google +\" href=\"https:\/\/plus.google.com\" target=\"_blank\"><span style=\"color: #3366ff;\">Google+<\/span><\/a><\/span>. You may have heard about Google+, and wondered what it is and if you should take the time to add it to your business\u2019 social media presence. Here, we will break down the what, why, and howof Google+ for your business.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><strong>WHAT<\/strong> is Google+?<\/p>\n<ul>\n<li>Google+ is a social media platform created by Google to combine the best features of other social media platforms (such as Facebook, Twitter, LinkedIn, YouTube) into an all-in-one package.<\/li>\n<li>One unique feature Google+ offers is the ability to organize friends into \u201ccircles\u201d, which gives you more control over who sees what posts.<\/li>\n<li>There are the standard commenting, photos, and video abilities, with a few perks like Picasa being integrated into the platform so you can edit your photos right in Google+.<\/li>\n<li>A few other features include <span style=\"color: #3366ff;\"><a title=\"Google Sparks\" href=\"https:\/\/plus.google.com\/108317453004035953066\/posts\/L5XuRT7zms1\" target=\"_blank\"><span style=\"color: #3366ff;\">Sparks<\/span><\/a><\/span> (a way of finding interest content on the web), <span style=\"color: #3366ff;\"><a title=\"Google Hangouts\" href=\"http:\/\/www.google.com\/tools\/dlpage\/res\/talkvideo\/hangouts\/\" target=\"_blank\"><span style=\"color: #3366ff;\">Hangout<\/span><\/a><\/span> (essentially video chat), and Huddle (group chat on your phone to avoid those confusing group text conversations).<\/li>\n<\/ul>\n<p><strong>WHY<\/strong> is Google+ smart for businesses?<\/p>\n<ul>\n<li>Traffic. According to a<span style=\"color: #3366ff;\"><a href=\"http:\/\/www.slideshare.net\/TheBigIslandReporter\/how-to-usegoogleplusforbusinessjan-11699898\" target=\"_blank\"><span style=\"color: #3366ff;\"> recent Hubspot study<\/span><\/a><\/span>, businesses using Google+ saw 3.5 times more traffic on their website than businesses not using Google+.<\/li>\n<li>Networking. This may seem obvious, but more exposure is never a bad thing. <span style=\"color: #3366ff;\"><a href=\" http:\/\/www.socialmediaexaminer.com\/how-small-businesses-can-thrive-with-google\/\" target=\"_blank\"><span style=\"color: #3366ff;\">Some companies<\/span><\/a><\/span>\u00a0have even been strategically using Google+ to generate leads.<\/li>\n<li>The ability to segment your audience. Circles allow you to very specifically target your audience with posts and content that will interest them.<\/li>\n<li>Last but not least: SEO. Google+ is indexed by Google, so simply having a Google+ account \u2013 and having followers \u2013 makes it possible to see an increase in your search rankings.<\/li>\n<\/ul>\n<p><strong>HOW<\/strong> can your business use Google+ effectively?<\/p>\n<ul>\n<li>As with all things related to your business on the Internet, update regularly \u2013 at least once a week.<\/li>\n<li>Add the \u201c+1\u201d icon to your blog and website. It works the same way a Facebook \u201cshare\u201d button or <span style=\"color: #3366ff;\"><a title=\"Pinterest\" href=\"http:\/\/www.pinterest.com\" target=\"_blank\"><span style=\"color: #3366ff;\">Pinterest<\/span><\/a><\/span> \u201cPin It\u201d button would, except the number of users engaging with your content via Google+ will boost your search rankings.<\/li>\n<li>Share. It\u2019s social media 101, but sharing is how you connect with your audience to add value and engage them. You are curating information to share with people following you, so provide a variety of information that will be interesting to your audience AND relevant to your message: links, videos, reports, articles, tips, ideas, etc. Just remember that what you share will impact the way your audience perceives your business.<\/li>\n<li><span style=\"color: #3366ff;\"><a href=\"http:\/\/www.jasonfox.me\/how-to-use-google-plusfor-business-infographic\/\" target=\"_blank\"><span style=\"color: #3366ff;\">This website<\/span><\/a><\/span> is a great resource to go more in-depth on using Google+ for your business.<\/li>\n<\/ul>\n<p>Google+ is still a relatively new social network, and as such is still developing. What feedback do you have about using Google+? How have you used it, and what has been successful for you? Share your thoughts in our comments section below.<\/p>\n<p>Happy networking!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The world of social media continues expanding, bringing us new ideas and avenues to communicate. Most of us have heard of YouTube, Facebook, and Twitter, three of the most widely used social media platforms. But there\u2019s one more that emerged on the scene early last year: Google+. You may have heard about Google+, and wondered&hellip;<\/p>\n","protected":false},"author":5,"featured_media":3118,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[18,673,21],"tags":[59,77,131,294],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google+ and Your Business<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google+ and Your Business\" \/>\n<meta property=\"og:description\" content=\"The world of social media continues expanding, bringing us new ideas and avenues to communicate. Most of us have heard of YouTube, Facebook, and Twitter, three of the most widely used social media platforms. But there\u2019s one more that emerged on the scene early last year: Google+. You may have heard about Google+, and wondered&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/\" \/>\n<meta property=\"og:site_name\" content=\"Propel Businessworks\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PropelBusinessworks\" \/>\n<meta property=\"article:published_time\" content=\"2012-06-04T13:14:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2015-09-29T20:01:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"867\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sarah Gill\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@PropelBizworks\" \/>\n<meta name=\"twitter:site\" content=\"@PropelBizworks\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sarah Gill\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/\"},\"author\":{\"name\":\"Sarah Gill\",\"@id\":\"https:\/\/propelbusinessworks.com\/#\/schema\/person\/e036dbaefb2f02b8142bd3984a53b4ed\"},\"headline\":\"Google+ and Your Business\",\"datePublished\":\"2012-06-04T13:14:12+00:00\",\"dateModified\":\"2015-09-29T20:01:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/\"},\"wordCount\":524,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/propelbusinessworks.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280.jpg\",\"keywords\":[\"Business marketing tools\",\"Business social media\",\"Google+ for business\",\"Why use Google+\"],\"articleSection\":[\"Marketing Tips\",\"Promote\",\"Social Media\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/\",\"url\":\"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/\",\"name\":\"Google+ and Your Business\",\"isPartOf\":{\"@id\":\"https:\/\/propelbusinessworks.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280.jpg\",\"datePublished\":\"2012-06-04T13:14:12+00:00\",\"dateModified\":\"2015-09-29T20:01:29+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/#primaryimage\",\"url\":\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280.jpg\",\"contentUrl\":\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280.jpg\",\"width\":867,\"height\":1024,\"caption\":\"Google+ on phone\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/propelbusinessworks.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Promote\",\"item\":\"https:\/\/propelbusinessworks.com\/category\/promote\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Marketing Tips\",\"item\":\"https:\/\/propelbusinessworks.com\/category\/promote\/marketing-tips\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Google+ and Your Business\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/propelbusinessworks.com\/#website\",\"url\":\"https:\/\/propelbusinessworks.com\/\",\"name\":\"Propel Businessworks\",\"description\":\"Brand, Website, Digital and Content Marketing Company, Portland, OR\",\"publisher\":{\"@id\":\"https:\/\/propelbusinessworks.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/propelbusinessworks.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/propelbusinessworks.com\/#organization\",\"name\":\"Propel Businessworks\",\"url\":\"https:\/\/propelbusinessworks.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/propelbusinessworks.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/Propel_Final.png\",\"contentUrl\":\"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/Propel_Final.png\",\"width\":540,\"height\":288,\"caption\":\"Propel Businessworks\"},\"image\":{\"@id\":\"https:\/\/propelbusinessworks.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/PropelBusinessworks\",\"https:\/\/x.com\/PropelBizworks\",\"https:\/\/www.instagram.com\/propelbizworks\",\"https:\/\/www.linkedin.com\/company\/propel-businessworks\",\"https:\/\/www.pinterest.com\/propelbizworks\/\",\"https:\/\/www.youtube.com\/user\/PropelBusinessworks\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/propelbusinessworks.com\/#\/schema\/person\/e036dbaefb2f02b8142bd3984a53b4ed\",\"name\":\"Sarah Gill\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/propelbusinessworks.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7ae6fee79f037a91d347d7c77aba1d8a?s=96&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7ae6fee79f037a91d347d7c77aba1d8a?s=96&r=g\",\"caption\":\"Sarah Gill\"},\"description\":\"A talented writer and strategist, Sarah is passionate about connecting people with their unique creative voice so their message can find authentic and powerful expression.\",\"url\":\"https:\/\/propelbusinessworks.com\/author\/sarah-gill\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Google+ and Your Business","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/","og_locale":"en_US","og_type":"article","og_title":"Google+ and Your Business","og_description":"The world of social media continues expanding, bringing us new ideas and avenues to communicate. Most of us have heard of YouTube, Facebook, and Twitter, three of the most widely used social media platforms. But there\u2019s one more that emerged on the scene early last year: Google+. You may have heard about Google+, and wondered&hellip;","og_url":"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/","og_site_name":"Propel Businessworks","article_publisher":"https:\/\/www.facebook.com\/PropelBusinessworks","article_published_time":"2012-06-04T13:14:12+00:00","article_modified_time":"2015-09-29T20:01:29+00:00","og_image":[{"width":867,"height":1024,"url":"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280.jpg","type":"image\/jpeg"}],"author":"Sarah Gill","twitter_card":"summary_large_image","twitter_creator":"@PropelBizworks","twitter_site":"@PropelBizworks","twitter_misc":{"Written by":"Sarah Gill","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/#article","isPartOf":{"@id":"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/"},"author":{"name":"Sarah Gill","@id":"https:\/\/propelbusinessworks.com\/#\/schema\/person\/e036dbaefb2f02b8142bd3984a53b4ed"},"headline":"Google+ and Your Business","datePublished":"2012-06-04T13:14:12+00:00","dateModified":"2015-09-29T20:01:29+00:00","mainEntityOfPage":{"@id":"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/"},"wordCount":524,"commentCount":1,"publisher":{"@id":"https:\/\/propelbusinessworks.com\/#organization"},"image":{"@id":"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/#primaryimage"},"thumbnailUrl":"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280.jpg","keywords":["Business marketing tools","Business social media","Google+ for business","Why use Google+"],"articleSection":["Marketing Tips","Promote","Social Media"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/","url":"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/","name":"Google+ and Your Business","isPartOf":{"@id":"https:\/\/propelbusinessworks.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/#primaryimage"},"image":{"@id":"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/#primaryimage"},"thumbnailUrl":"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280.jpg","datePublished":"2012-06-04T13:14:12+00:00","dateModified":"2015-09-29T20:01:29+00:00","breadcrumb":{"@id":"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/#primaryimage","url":"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280.jpg","contentUrl":"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/google-plus-566338_1280.jpg","width":867,"height":1024,"caption":"Google+ on phone"},{"@type":"BreadcrumbList","@id":"https:\/\/propelbusinessworks.com\/promote\/marketing-tips\/google-and-your-business\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/propelbusinessworks.com\/"},{"@type":"ListItem","position":2,"name":"Promote","item":"https:\/\/propelbusinessworks.com\/category\/promote\/"},{"@type":"ListItem","position":3,"name":"Marketing Tips","item":"https:\/\/propelbusinessworks.com\/category\/promote\/marketing-tips\/"},{"@type":"ListItem","position":4,"name":"Google+ and Your Business"}]},{"@type":"WebSite","@id":"https:\/\/propelbusinessworks.com\/#website","url":"https:\/\/propelbusinessworks.com\/","name":"Propel Businessworks","description":"Brand, Website, Digital and Content Marketing Company, Portland, OR","publisher":{"@id":"https:\/\/propelbusinessworks.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/propelbusinessworks.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/propelbusinessworks.com\/#organization","name":"Propel Businessworks","url":"https:\/\/propelbusinessworks.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/propelbusinessworks.com\/#\/schema\/logo\/image\/","url":"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/Propel_Final.png","contentUrl":"https:\/\/propelbusinessworks.com\/wp-content\/uploads\/Propel_Final.png","width":540,"height":288,"caption":"Propel Businessworks"},"image":{"@id":"https:\/\/propelbusinessworks.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/PropelBusinessworks","https:\/\/x.com\/PropelBizworks","https:\/\/www.instagram.com\/propelbizworks","https:\/\/www.linkedin.com\/company\/propel-businessworks","https:\/\/www.pinterest.com\/propelbizworks\/","https:\/\/www.youtube.com\/user\/PropelBusinessworks"]},{"@type":"Person","@id":"https:\/\/propelbusinessworks.com\/#\/schema\/person\/e036dbaefb2f02b8142bd3984a53b4ed","name":"Sarah Gill","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/propelbusinessworks.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7ae6fee79f037a91d347d7c77aba1d8a?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7ae6fee79f037a91d347d7c77aba1d8a?s=96&r=g","caption":"Sarah Gill"},"description":"A talented writer and strategist, Sarah is passionate about connecting people with their unique creative voice so their message can find authentic and powerful expression.","url":"https:\/\/propelbusinessworks.com\/author\/sarah-gill\/"}]}},"_links":{"self":[{"href":"https:\/\/propelbusinessworks.com\/wp-json\/wp\/v2\/posts\/542"}],"collection":[{"href":"https:\/\/propelbusinessworks.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/propelbusinessworks.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/propelbusinessworks.com\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/propelbusinessworks.com\/wp-json\/wp\/v2\/comments?post=542"}],"version-history":[{"count":0,"href":"https:\/\/propelbusinessworks.com\/wp-json\/wp\/v2\/posts\/542\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/propelbusinessworks.com\/wp-json\/wp\/v2\/media\/3118"}],"wp:attachment":[{"href":"https:\/\/propelbusinessworks.com\/wp-json\/wp\/v2\/media?parent=542"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/propelbusinessworks.com\/wp-json\/wp\/v2\/categories?post=542"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/propelbusinessworks.com\/wp-json\/wp\/v2\/tags?post=542"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}