What Will You Do When Social Disappears?

Did you notice Facebook, Instagram, WhatsApp and Oculus (Zuckerberg’s babies) were all down for roughly 6 hours on Monday? I giggled profusely and sent a link with a gif to my brother, dad, friends, and even a few clients and team members. Truth be told, I didn’t want it to come back online, but I…

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Explaining Propel’s Content Marketing Approach

People have been commenting to me a lot recently on the ‘innovation’ of moving off of Facebook, Instagram, Twitter and other social platforms and publishing exclusively on Propel’s site. But I’ve found myself explaining Propel’s email marketing, blogging, and social approach more and more. So today, I’m breaking down the how and why’s of it……

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How to Lead By Content

Becoming a leader in your industry is a goal well worth strategizing for. Your online presence is one of the primary ways you establish and leverage your reputation as an expert in your field. Providing your audience with top-notch content sets you apart from the other players in your field. Curating a level of high-quality…

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What You Need to Know About Building a Content Marketing Strategy

The art of content marketing is essential in today’s online business world. Put simply, content marketing is the distribution of content specifically designed to appeal to your target audience for a specific purpose. This usually refers to online communication, and generally encompasses everything from social media to your website to your blog to your e-newsletter…

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What Is A Communication Plan?

So you’ve heard that blogging is a great idea and your website will love you for it. You know that e-newsletters could be a good opportunity to stay in front of your clients and referral partners, but you are afraid of being a nuisance or just ‘another email’ in an inbox. You’ve even been told…

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What is Content Marketing? Jamie Takes A Guest Seat on SteamFeed Radio

Content marketing isn’t just a buzzword. Brooke Ballard of B2 Media and Gettysburg Gerry shared their mic with Jamie Teasdale who was invited to be a guest on SteamFeed Radio to discuss Content Marketing.  – Enjoy! What is content marketing? Why is content marketing becoming more important? Brooke: Content marketing has been around forever, even before television. Newspaper ads were used…

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Why Strong and Consistent Content Marketing Communication is Crucial for Your Business

When you think of communication, you might recall certain conversations you’ve had at some point in time. Perhaps you are reminded of interactions that have gone well and ones that haven’t. But despite individual circumstances, there remains one undeniable truth: good communication is vital for anything in life. Why business communication and consistency matter In…

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Take It Easy: One Platform at a Time

Small business owners have probably been hearing for some time now that they need to be on social media. However, they may be wondering how they could possibly take on yet another thing? With so many social platforms they could be on, they may start believing that it’s too difficult to possibly manage every platform…

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