Answering what is Periscope and how to use it for your business Recently, I’ve started seeing different posts on various social media platforms pop up talking about some thing called “Periscope.” At first, it was mostly some of the public figures I follow sharing their profile on Facebook or Instagram. Then, a few weeks ago,…

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compass

What it takes to create good website navigation. When we visit a website, the majority of what we notice are the aesthetics and design. We see colors, images, and graphics. What we don’t tend to notice are the structural elements like page organization, formatting, and website navigation. That is, we don’t notice them unless they’re…

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give

Why your business giving back is a worthwhile investment Around the holidays, the idea of giving back takes front and center stage. Not that we don’t think about it at all the rest of the year, but something about the holidays makes us think about generosity and the significance of investing back into our community…

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business networking

Learning the finer points of attending business networking events Networking is a word that either gets you excited or makes you cringe. Your response probably has a lot to do with your past experience networking, your personality, and your approach to business. We’ve all been to the awkward networking event that’s uncomfortable for everyone. But…

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hourglass

Why timeliness is important. Time is so often viewed from a negative perspective: we talk about running out of time, not having enough time, dreading the passing of time, and wishing we didn’t have to wait for time to go by. But really, it’s time that helps keep us on track. Without the ticking of…

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The importance of having a non-disclosure agreement. As your business grows, you will continue developing and defining your “secret sauce” – the products, services, and processes that make you successful. Another benefit of a growing business is expanding your team. Whether hiring employees or collaborating with other businesses, you are likely to start working with…

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keyboard

5 reasons why you should have a business blog.   We’ve all seen it. A business website with a “Blog” tab that reveals two posts written 18 months ago. Somewhere along the line, most business owners recognize they should have a blog. What they may not understand is why they should have a business blog.…

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email

9 best practices for clear email communication Email communication is one of those necessary evils. Many of us hate to live with it, but we certainly can’t live without it. Unfortunately, quite a bit of email communication leaves a lot to be desired. Miscommunication, offense, and wasted time describe many of the emails in our…

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handshake

How to know who to trust We can’t do it alone. As business owners, we often need to rely on each other to accomplish our goals and see growth. The reason is simple: none of us are experts in everything. We need to know what we’re good at, and when it’s time to call in…

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