“Should Your Agency Say Goodbye To Social Media?”: Jamie Interviewed by Brooke Sellas for Social Media Examiner’s Marketing Agency Show

This month I was asked to share my story and thoughts on how Propel, as a marketing agency, left social media services behind and forged a new trail without it. Listen to the podcast or watch it on YouTube, and see the Q&A notes below. Being interviewed by Brooke Sellas for Social Media Examiner’s Marketing…

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Why I *Really* Escaped Traditional Social Medias

Since jumping ship from traditional social medias I’ve experienced a few things I actually anticipated, and others I didn’t. I expected to feel lighter and freer. I knew people would ask about how and why and probably say “but, aren’t you in marketing?” What I didn’t expect was how long it would take me to…

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Social Media: it’s Not Just About Being Social

The Importance of Social Media for Businesses This morning on the way to work, I was slapped on the back by Facebook, hit over the head with Twitter, and nagged at by Pinterest. But I am here to tell you that these debatably over-saturated platforms are crucial to your brand recognition, customer relations, and loyalty…

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What Does Your Social Media Say About You?

Building a cohesive, consistent, valuable online presence for your business Square rocks it on Facebook. The New Yorker is dominating Twitter. And West Elm is killing Pinterest.  Does ExxonMobil Corporation even have a Facebook page? How does Lil Wayne‘s Twitter have so many followers? These are some good, interesting, and bad examples from which to stem your social media voice. We all…

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5 Easy Ways to Manage Multiple Social Media Profiles

The Art of Juggling Different Platforms It’s 9am and you’re already behind on posting. You’re sifting through Twitter, news feeds, Feedly, Digg, and more identifying post-worthy content. Finally you craft a post and open the various tabs to all of your social media profiles (LinkedIn, Facebook, Twitter, Google My Business …the list goes on). Thirty…

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The Proof Is In the Pudding: Social Media Grows Businesses

Growing your business through social media is a popular topic among entrepreneurs and marketers. Done well, social media grows businesses by creating a tribe and bringing in new customers and clients. Improperly executed, social media can become a waste of time and resources. So what’s the key to making the strategy work and bring growth…

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5 Social Media Management Tools Every Social Manager Needs to Know About

Being a social media manager requires wearing many different hats. From thinking creatively to interacting professionally to efficiently multitasking, you’ll often find yourself juggling a variety of tasks. Managing multiple accounts across a variety of platforms can get overwhelming, making it hard to maintain them all with excellence. Lucky for you, there is no shortage…

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The Specifics of Strategy in Managing Instagram

Social media engagement should be a priority for every business owner. One site that continues to grow in popularity is Instagram. Around since 2010, Instagram grew by 60% in 2014 and its users now represent 20% of the world’s population. So, what is Instagram? In short, it’s a way for people to share photos and…

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