Social Media

5 Social Media Management Tools Every Social Manager Needs to Know About

Being a social media manager requires wearing many different hats. From thinking creatively to interacting professionally to efficiently multitasking, you’ll often find yourself juggling a variety of tasks. Managing multiple accounts across a variety of platforms can get overwhelming, making it hard to maintain them all with excellence. Lucky for you, there is no shortage…

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The Specifics of Strategy in Managing Instagram

Social media engagement should be a priority for every business owner. One site that continues to grow in popularity is Instagram. Around since 2010, Instagram grew by 60% in 2014 and its users now represent 20% of the world’s population. So, what is Instagram? In short, it’s a way for people to share photos and…

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Keep Track of Your Social Media Progress

Businesses worldwide have adopted social media marketing as part of their overall marketing strategy. Whether they are posting to Twitter, Facebook, Google+, Instagram, Pinterest, Tumblr, YouTube, or all of the above, businesses around the globe are reaching their audiences through the use of social media. Now, businesses can post to social media and engage with…

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10 Reasons Your Business Should Be On Social Media

It is safe to say that most businesses today are on at least one social media platform. According to Social Media Examiner’s 2014 Social Media Marketing Industry Report, a whopping 92% of the 2,800 marketers surveyed revealed that social media is important for their business. This percentage is up from 86% in 2013. A 2014…

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6 Social Media Best Practices You Should Know About

Social media is no longer just an optional tool or resource for businesses to use to help promote their brand, engage with their audience, and build an online presence; it is a necessity. In fact, most businesses are already using platforms such as Twitter and Facebook, but there are other platforms to be considered for…

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Do You Have a Social Media Bullseye?

Social media is a beautiful thing. Over the last decade, it has taken social and commercial communication to another level. As a small business, social media offers you cost effective and efficient marketing tools. Whether you want to focus on brand awareness or growing sales, social media allows you to reach your target consumer segment…

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Tips For Creating the Perfect Contest

In the age of consumer engagement, social media platforms reign supreme. Social media has many wonderful uses. It can update people about the latest news article on your company or share pictures of new products. It is one of the most versatile marketing tools around and can be used to promote just about anything. Social…

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6 Reasons Social Media Customer Care is for You

A lot goes through a customer’s mind before they make a purchasing decision, and a big part of this decision lies in the customer care that they receive from a company. In order to stay ahead of the game, you need to be providing the best customer care possible, and one of the best ways…

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