Building a website is not easy business. You can outsource it to a professional web designer or try to build it yourself. One can be expensive and the other headache inducing. Thankfully, there are platforms out there that make the process easy and cost-efficient.
The first step is to pick a website platform to build your website on. But, how do you choose? Which one is the right one for your business? With all of the options available to users, picking one platform can seem overwhelming.
First and foremost we have some questions to answer.Read More
We have all been on thousands of different websites – most likely within the past 6 months. From purchasing items, to learning more about a business, to researching a topic… a lot of our time is dedicated to using the Internet, and more specifically websites, to meet our needs and complete tasks. There are websites…Read More
Many people say social media is just like the Wild West; it seems to be a free-for-all with little to no rules. Well I disagree completely! Social Media has plenty of rules. To start with, each platform has “Terms of Service” describing what you can and can’t do. Beyond that, there are some unspoken rules…Read More
There is more to communication than just emails, telephone calls, social media posts, and blogs. Now, we have the ability to communicate through videos online that reach our consumers instantly! From promotional videos, informational videos, to video blogs (or to some of us “vlogs”), businesses can and should implement video into their communication efforts. Not…Read More
LinkedIn for small businesses has stepped up its game. From a 360-view-point, there are new features popping up weekly. As a result of these changes, LinkedIn launched its LinkedIn Live, a program designed for small-business leaders and local professionals to share insights on using LinkedIn to drive real business results. It made its first west…Read More
Times have changed and so have the way we communicate with those around us. Our lives as individuals as well as in our businesses have adapted to the dominant presence of online communication tools such as Twitter, Facebook, and Google+. These platforms can no longer be defined as simply a trend within society but are…Read More
Social Media is constantly changing, and can be difficult to keep up with. Listed below are some of the most recent changes in social media right now. Locate Friends Via Facebook Similar to the app Find My Friends, Facebook now has a feature that allows you to share your location with friends. When activated, this…Read More
Facebook has come a long way from the college email address-only policy. Having a valid and current college email address is no longer a VIP ticket to Facebook — anyone can join! Facebook still skews young — with 86 percent of online 18 to 29-year-olds using it. But the good news is that users 45…Read More
Steps to brand voice success Growing up we all went through our awkward phases, trying to find our identity, style, and how we wanted to be represented to the public. The same transformation can take place in your professional development. There is a lot to consider when finding the brand “personality” for each of your…Read More
Q: What’s the point of blogging? Nobody reads mine anyway. A: No, no, no, no, no! There is a point to blogging! If you find yourself asking this, chances are there are a few things you’re forgetting to do — mainly sharing it and making it shareable. But fear not, we can explain why…Read More