Hello, Texas!

This week I traveled with my client and friend, Vicki Norris and her amazing family, to Austin, Texas and then on to Waco. Vicki had an organizing makeover to tackle and film for the winner of a contest organized by a global company and it was a huge success! It is truly delightful traveling with…

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Brand Images Are Worth a Thousand Words

Using pictures and graphics to accurately represent your brand image Your brand is the “face” of your business. It reflects your company culture, values, mission, and purpose. Let’s assume you’ve already taken your company’s brand image seriously by identifying your target market and crafting your brand to speak to them. That’s the first step, and…

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Small Business Survival

Jan 8, 2021 - PropelBizworks Social

The restrictions we are still seeing on businesses have me saddened. Many have already closed their doors forever. Many are struggling and just days away from doing the same. If they hadn’t already, many small businesses owners have had to learn to shift their thinking, adopt new strategies, and implement marketing and service tactics that…

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Welcome 2021!

Jan 1, 2021 - PropelBizworks Social

This year I pray for inspiration for you. That you will welcome and embrace 2021. That each morning will call to you and greet you warmly. That you will rise with purpose and hope. May you have courage to stand, to be brave, and to charge ahead. No one knows the future, but you are…

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What Movies Can Teach Us About Business: 5 Lessons from Buddy the Elf

A favorite holiday classic is none other than Elf and more specifically, Buddy in all his unrelenting and infectious Christmas cheer. Although a great deal of the movie functions in comical hyperbole, there are still valuable lessons that emerge from Buddy’s approach to business during peak season in his life: Christmas. We invite you to…

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How to Lead By Content

Becoming a leader in your industry is a goal well worth strategizing for. Your online presence is one of the primary ways you establish and leverage your reputation as an expert in your field. Providing your audience with top-notch content sets you apart from the other players in your field. Curating a level of high-quality…

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Life Principles and How They Apply to Business

The definition of principle is as follows: A fundamental truth or proposition that serves as the foundation for a system of belief or behavior or for a chain of reasoning. We all have principles that govern our personal lives, which inform the choices we make and how we function in the world.  Life Informs Business…

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5 Things to Consider In Your Email Marketing Plan

Email marketing is an important – but often overlooked and undervalued – component of your marketing strategy. The benefits are simple. Over 3.5 billion people globally have an email address, and email remains the primary method of online communication. On top of that, statistics indicate you’ll get a $21 return for every $1 you spend on an email…

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Planning and Preparation

Everyone would more than likely agree that one of the major keys to success for anything in life is a healthy dose of planning and preparation. This is especially true of professional business endeavors. Of course, there are other elements that matter in making your business and life successful, such as organization and taking action…

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4 Things to Consider When Business Planning For Next Year

Another year is coming to a close; last year has almost come and gone. With the holidays around the corner, the new year will be here before we know it! As we enter the 4th quarter, businesses are beginning to plan for the upcoming year. Planning doesn’t come naturally to everyone. Some must place reminders…

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